"Scientific research" Almanac

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  THE ROLE OF LOCAL ADMINISTRATION FOR ENDOGENOUS DEVELOPMENT IN NORTH-WESTERN PLANNING REGION

  This survey is pointed to the evaluation of the present capacity of the local authorities to the process of endogenous development. In particular, the focus is on public administration in North-Western Planning Region and its attitudes towards and perceptions of the existing process and future prospects of community-based development. Our ... This survey is pointed to the evaluation of the present capacity of the local authorities to the process of endogenous development. In particular, the focus is on public administration in North-Western Planning Region and its attitudes towards and perceptions of the existing process and future prospects of community-based development. Our research shows a significant reticence of region authorities on implementtation of endogenous development concept. Despite ongoing development activity in the regional policy, the respondents would seem to be in rather chaotic phase of search where local problems have been identified and some ideas of development have been generated, but strategic solutions have not. In addition, local authorities would seem to seek for short-term results, while national government expects to create a long-term strategic planning in the locality. For effective endogenous development it is crucial to consolidate the local administration, to set up strong institutional nets to serve a community, to embrace leadership and participation in local dialog, to stimulate the interchange of ideas and information, particularly in ways which extend to the broader population, to strengthen interregional cooperation and so on. Social entrepreneurship required to use existing resources effectively and creatively to influence the planning level strategically administered.

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  ACCOUNTING THEORETICAL AND METHODOLOGICAL PROBLEMS OF THE MANAGEMENT OF BORROWED CAPITAL IN THE BANKS

  Information provision is laying on the ground of effective management of every activity including that, related to borrowing of foreign money capitals in the banks.The accounting process in the banks is a basic source of information. The main thesis of the present work is related to the notion that there are a number of reserves for improving the ... Information provision is laying on the ground of effective management of every activity including that, related to borrowing of foreign money capitals in the banks.The accounting process in the banks is a basic source of information. The main thesis of the present work is related to the notion that there are a number of reserves for improving the accountying and information provision and the activity of borrowing of foreign cpaitals whereas their usage will increase the usefulness and the value of accounting analysis conducted. Multiply options will be created on this ground to increase the effectiveness of the borrowed capital management. Main taskof the present work is to make up scientifically well grounded suggestions for improving of the accounting process on the basis of critical analysis of the operation models of acconting interpretation of the borrowed cpaital in banks. The information created by this model to be transformed into a basic premise for effective analysis of the banking activity and on this ground to define adequateous decision making. The tendency is to give much more completed theoretical reason to the problems of the acconting and information process, whereas the conclusions withdrawn and reccommendations and suggestions given to contribute to practical solution of the problems.

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  CORPORATE REPUTATION - A NEW TYPE OF COMPETITION WITHIN THE CONTEXT OF GLOBALIZATION

  For the last few years corporate reputation has become a key asset of each organization. In the modern global economy characterized by a highly competitive business environment, the sustainability of an appropriate image as well as the creation of a positive public perception in the long run turned into major competitive advantages. The accession ... For the last few years corporate reputation has become a key asset of each organization. In the modern global economy characterized by a highly competitive business environment, the sustainability of an appropriate image as well as the creation of a positive public perception in the long run turned into major competitive advantages. The accession of Bulgaria to the EU and the penetration of Bulgarian companies on the European markets forced our companies to direct their efforts to improve the importance of their intangible assets and in particular of their corporate reputation and identity. The research aimed to define the level of efforts made by the companies in this aspect and the degree of awareness of the need for a positive corporate image; to specify the problems and difficulties in this field faced by the Bulgarian managers. The results of the research show that the companies in Bulgaria are trying to acquire positive reputation and image but are still insufficiently aware of the importance of the intangible assets (including the corporate reputation which is not per-ceived as a key factor for corporate success and a condition for economic growth.)