"Scientific research" Almanac

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  E-COMMERCE IN INSURANCE – A FACTOR FOR INCREASING THE COMPETITIVENESS OF INSURANCE COMPANIES

  The study presents the results of an empirical study of electronic commerce in insurance, conducted in 2013. The authors argue that the successful implementation of electronic sales in insurance streamlines and improves customer service in the sector. In addition, it reduces the costs, and the price respectively, of insurance policies and ... The study presents the results of an empirical study of electronic commerce in insurance, conducted in 2013. The authors argue that the successful implementation of electronic sales in insurance streamlines and improves customer service in the sector. In addition, it reduces the costs, and the price respectively, of insurance policies and increases their competitiveness in the market. Proving the thesis statement is achieved through solving the following major tasks: - the extent to which insurance companies in Bulgaria use e-commerce is demonstrated through systematized and analyzed data; - the dynamics of development of electronic commerce and the structure of sold on-line insurance products are tracked; - expected benefits of sales realization due to the use of e-commerce by insurers are outlined. It is found out that the companies in Non-life Insurance industry use e-commerce as a promising and convenient way of making purchases and sales of insurance policies and as an important tool to enhance their competitiveness.

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  A COMPARATIVE STUDY OF THE ACTIVITIES AND THE RESULTS OF THE APPLICATION OF BLENDED LEARNING IN FOREIGN LANGUAGE AND NON-FOREIGN LANGUAGE SUBJECTS TAUGHT AT THE D. A. TSENOV ACADEMY OF ECONOMICS – SVISHTOV

  Blended learning is an innovative approach which combines face-to-face and electronic form of learning. For blended learning to be implemented, a virtual learning environment must be created. This environment enables students to perform various tasks and activities in order to improve the quality of their education and achieve higher results. One ... Blended learning is an innovative approach which combines face-to-face and electronic form of learning. For blended learning to be implemented, a virtual learning environment must be created. This environment enables students to perform various tasks and activities in order to improve the quality of their education and achieve higher results. One of the most widespread methods of implementing blended learning is the use of Moodle LMS (learning management system), which enables lecturers to create online content, develop courses, register users and manage the learning process. This form of learning has been successfully implemented over the last few years by lecturers at the Department of Foreign Languages at the D. A. Tsenov Academy of Economics in Svishtov both in language courses and in their work on a series of scientific and research projects. The results of all these activities so far have been positive. So far, however, at the D. A. Tsenov Academy of Economics no comparison has been made between the activities and the results of implementing blended learning in foreign language and non-foreign language subjects. The aim of this research is to ascertain to what extent blended learning is efficient in foreign language teaching and in teaching economic subjects. In carrying out the activities, we created a learning environment and conducted a scientific experiment. The results of the research show that blended learning is applicable in both groups of subjects, which gives ground for working further and expanding the scope of its application at the D. A. Tsenov Academy of Economics, covering more subjects and more forms of education.

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  INFORMATION SECURITY IN BULGARIAN E-COMMERCE SYSTEMS

  The provision of information security is one of the greatest challenges that modern information and communication technologies face. To solve the problems in this area it is necessary to perform a complete and profound analysis of all real and potential threats and, on this basis, to choose and develop a complete solution. The object of study are ... The provision of information security is one of the greatest challenges that modern information and communication technologies face. To solve the problems in this area it is necessary to perform a complete and profound analysis of all real and potential threats and, on this basis, to choose and develop a complete solution. The object of study are the e-commerce systems in the Bulgarian business organizations and the subject of study are the policies, strategies, approaches, methods, techniques and technologies to achieve a high level of security of these systems. The main goal of this study is to prove the thesis statement that effective protection in e-commerce is multi-layered and the new technologies, policies and procedures, laws and industry standards have to be taken into account. The tasks to achieve the goal include: presenting the results of a survey of the current state of e-commerce systems security in the Bulgarian business organizations; defining the problems of information security in e-commerce systems; and presenting a strategy and technology to counter these threats.