"Scientific research" Almanac

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  CURRENT STATE AND OPPORTUNITIES FOR DEVELOPMENT OF BULGARIAN TOURISM IN THE CONDITIONS OF COVID-19 PANDEMIC

  OVID-19, which has emerged as a virus, has grown into a social and economic disaster after restrictive measures have been taken in all countries. Tourism is one of the sectors most affected by the pandemic, as measures introduced to contain the virus led to a near-complete cessation of tourism activities around the world. This study aims to ... OVID-19, which has emerged as a virus, has grown into a social and economic disaster after restrictive measures have been taken in all countries. Tourism is one of the sectors most affected by the pandemic, as measures introduced to contain the virus led to a near-complete cessation of tourism activities around the world. This study aims to examine the impact of the COVID-19 crisis on Bulgarian tourism and the behavior of Bulgarian tourists. Based on the research, the study aims to identify opportunities to overcome the effects of the crisis and outline guidelines for the development of tourism. The main research thesis is closely related to the aim of the study and defends the authors’ views that the only way to restore Bulgarian tourism is the adoption of specific measures based on an in-depth analysis of the state of tourism business and consumer attitudes towards consumption of tourist services in the conditions of COVID-19. A survey method has been used to study the consumers of tourist services in Bulgaria. All objectives of the study have been achieved as follows: the state of Bulgarian tourism in the conditions of COVID-19 has been analyzed; an overview of the current fiscal and social measures for the recovery of the tourism sector has been made; the attitudes towards the consumption of tourist services in the conditions of COVID-19 have been studied; opportunities and recommendations for the tourism business to tackle the consequences of the COVID-19 crisis have been presented.

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  ADMINISTRATIVE CAPACITY FOR REGIONAL PLANNING IN THE CONTEXT OF INTEGRATED TERRITORIAL INVESTMENTS

  In recent years, regional policy at European Union level has entered a new planning paradigm, promoting the implementation of integrated territorial investment as a tool for intervention on the sustainable development of territories. In this regard, the study of the administrative capacity of regional planning is extremely relevant and useful. The ... In recent years, regional policy at European Union level has entered a new planning paradigm, promoting the implementation of integrated territorial investment as a tool for intervention on the sustainable development of territories. In this regard, the study of the administrative capacity of regional planning is extremely relevant and useful. The aim of this study is to outline the main competencies of planning specialists in the implementation of integrated territo¬rial investments as a tool of regional development policy. Research tasks have been set to achieve this aim. The modern approaches for regional development, the policy for sustainable development at regional level and the specific features of the integrated territorial investments are considered. Research emphasis is placed on the organizational and administrative aspects for the implementation of integrated territorial investments, both in the EU and in Bulgaria. Based on em¬pirical research, an expert assessment of the capacity for planning public policies is given, by applying the new impact tool. The planning of the regional development, based on competencies, is considered and a conceptual competence profile of the planning specialist is proposed. Using methods such as induction, deduction, synthesis, comparative analysis and content analysis, the main points of regional development planning based on competencies, including information and communication ones, are derived. As a result, identified weaknesses and challenges are highlighted and the prospects for planning science and practice in general are outlined

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  UNCOVERING SHOPPING PATTERNS IN BIG DATA ENVIRONMENTS

  In this study, we present the feasibility of applying selected algorithms to rapidly detect regular, common, and recurring patterns of shopping behavior for products or services purchased simultaneously and/or in some temporal sequence. Such analyses are often defined by the term „'market basket analysis“. The object of the present study is the ... In this study, we present the feasibility of applying selected algorithms to rapidly detect regular, common, and recurring patterns of shopping behavior for products or services purchased simultaneously and/or in some temporal sequence. Such analyses are often defined by the term „'market basket analysis“. The object of the present study is the analysis of large data sets of sales transactions observed across multiple individual acts of purchase, and the subject matter is the discovery of the capabilities of some numerical algorithms from the field of machine learning to detect hidden patterns in acts of purchase by processing data from individual customer „market baskets“. The goal is to convince the reader of the possibilities of extracting association rules from big data through demonstrations with publicly available open data. The exposition follows a „concept-to-application“ logic and consistently provides answers to the questions of „why“ it is necessary to do it, „what“ it is done with, and „how“ it is done. After a brief introduction to the logic and specifics of the most popular algorithms for discovering patterns by extracting association rules from large datasets, we provide detailed working procedures and instructions for analyzing and interpreting the analytical results. Finally, we provide a synopsis and provide guidelines and recommendations for using the analytical procedures in a marketing context.