"Scientific research" Almanac

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  DIGITAL ECOSYSTEM OF A TOURIST DESTINATION

  Digital transformation is a modern phenomenon that is affecting many areas of the economy, including tourism. The development of a digital ecosystem (DE), which integrates diverse participants that collaborate to achieve the same goal via a common digital platform, is a critical stage in the digitization process. DE is an important step in the ... Digital transformation is a modern phenomenon that is affecting many areas of the economy, including tourism. The development of a digital ecosystem (DE), which integrates diverse participants that collaborate to achieve the same goal via a common digital platform, is a critical stage in the digitization process. DE is an important step in the digitalization and transformation of tourist destinations (TD) into smart destinations. The aim of the current study is to examine the present status of digitalization of business organizations in TD Veliko Tarnovo and to describe the opportunities for DE development. To achieve the goal, the following tasks must be completed: The ICTs supporting digitization in the tourism sector are identified, the concept of "digital ecosystem," as well as their key characteristics, are defined, the current state of digital transformation in TD Veliko Tarnovo is analysed, the participants in TD's DE, as well as the benefits, new opportunities, and risks for them are identified. The main research thesis is that TD's DE provides an environment and tools for combining many resources from various participants in order to build innovative services for clients. As a result of our research, we have concluded that there is a lack of information about the possibilities of DE among the tourist organizations in TD Veliko Tarnovo, as well as a lack of technical and technological readiness to participate in it. To fill this gap, they must first become acquainted with the benefits of DE, their position in it, and the risks associated with such a digital platform.

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  THE EUROPEAN GREEN DEAL – A PREREQUISITE FOR GENERATING SUSTAINABLE AND INCLUSIVE GROWTH IN THE BULGARIAN ECONOMY

  The idea of achieving a balance of interests between the economy and the natural and social environment, subordinated to the understanding of protection and restoration of natural resources, has a leading importance in the construction of modern sustainable policies. The research aims to outline the essence and specificity of the modern policy for ... The idea of achieving a balance of interests between the economy and the natural and social environment, subordinated to the understanding of protection and restoration of natural resources, has a leading importance in the construction of modern sustainable policies. The research aims to outline the essence and specificity of the modern policy for achieving sustainable growth, with which the EU, and together with this our economy, strive to improve the well-being of society as a whole. In the overall policy, the European Green Deal occupies a central place because it is seen as a prerequisite for generating sustainable and inclusive growth. In this sense, the areas for the realization of sustainable and inclusive growth in pre-selected economies of EU member states, comparable to that of Bulgaria, are defined as an object of research, according to the Sustainable Development Goals. The research proves the hypothesis that in the EU, as well as in Bulgaria, there are prerequisites, interested parties and means for building a comprehensive policy to achieve and maintain sustainable and inclusive growth, which is supported by the European institutions and the European funds for its financing. The focus of the study is to measure advancement on the EU's Sustainable Development Goals by monitoring progress to ensure sustainable and inclusive growth, which allows a comparative analysis to establish what Bulgaria has achieved.

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  RESEARCH THE IMPACT OF GERMAN DIRECT INVESTMENT AT THE REGIONAL LEVEL (AURUBIS BULGARIA CASE)

  Today, the effective functioning of the Bulgarian economy is unthinkable without foreign investments. The inflow of investments in our country from other countries, incl. of direct investments, is growing, especially after 2007. Their origin is diverse, but the leading place among foreign investors in Bulgaria is occupied by the Federal Republic ... Today, the effective functioning of the Bulgarian economy is unthinkable without foreign investments. The inflow of investments in our country from other countries, incl. of direct investments, is growing, especially after 2007. Their origin is diverse, but the leading place among foreign investors in Bulgaria is occupied by the Federal Republic of Germany. The volume of direct German investments in our country is constantly increasing, they are in various branches and industries, located in almost all regions of the country, and the majority of them are “green” investments. The largest direct German investment in our country – “Aurubis Bulgaria”, is focused in an export-oriented branch (metallurgy) that is key to the development of the national economy. The purpose of the present study is to identify and evaluate the main areas of influence exerted at the regional level by direct German investments, following the example of “Aurubis Bulgaria”. The object of the research is the realized German investment in “Aurubis Bulgaria”, and the subject – the influence it has at the regional level (the region of the Sredna gora region, covering the municipalities of Chavdar, Anton, Chelopech, Zlatitsa, Pirdop, Koprivshtitsa and Mirkovo). The results of the research confirmed the main research thesis that the activity of the German company has a multi-directional impact on life in the municipalities of the Sredna Gora Region and their development – an impact on the development of local business, competition, regional infrastructure, employment, income and the level of unemployment, municipal revenues, internal migration, the environment environment, social life, etc.