Year 2008, Issue VOLUME 8

Date published

18.4.2008

Table of content

  • Emil Mihaylov, Bozhidar Bozhinov, Marin Marinov, ,
    IDENTIFYING THE FACTORS WHICH INFLUENCE THE FISCAL CAPACITY OF THE BULGARIAN MUNICIPALITIES
    Keywords: -
    Summary: The aim of study is to reveal the current status of the reforms in Bulgaria as well to define the factors influencing the financial capacities of the Bulgarian municipalities. This will consequently define the capacity of the local... The aim of study is to reveal the current status of the reforms in Bulgaria as well to define the factors influencing the financial capacities of the Bulgarian municipalities. This will consequently define the capacity of the local self-government to provide adequate public services in the new economic environment. To these ends the study employs various scientific methods and approaches: the comparative method, the observational method, the descriptive method, the regression-correlative approach. The main research thesis is related to studying the factors whose adequate control is a prerequisite for optimization of the quality and quantity of the local public services. The following results are outlined in the theoretical and empirical research in the study: defines the importance, types and specific traits of decentralization as a managerial concept. It also clarifies the distinction between financial and fiscal decentralization, analyzes the local government reforms and identifies the factors influencing the municipal revenue from business activities and fees. The topical nature of the study arises from the growing importance of the local government. The collabo-ration between the central and the local government is essential for the municipalities in the Republic of Bulgaria. In this context a proper decentralization policy would be a significant factor for the optimization of the financial decision-making in the public sector.
  • Petyr Banchev, Penka Goranova, Zhivka Tananeeva, Venka Dinkova
    DEVELOPMENT AND APPLICATION OF STRATEGIES FOR CUSTOMER RELATIONSHIP MANAGEMENT(CRM)
    Keywords: -
    Summary: The application of the strategies for management of relationships with customers gives a possibility for the enterprises to increase their incomes through: realising of products and servies on the market, that correspond to the... The application of the strategies for management of relationships with customers gives a possibility for the enterprises to increase their incomes through: realising of products and servies on the market, that correspond to the consumption needs of the customers; improvement of service and working with customers; optimizing the process of negotiating with the customers; keeping existing and attracting of new customers; more effective realization of the enterprise products. The basic goal of the work is on the ground of the leasing theoretical concepts and research of the practice existing in our country to genreate ideas for giving assistance to Bulgarian enterprises in their ambition to implement new methods and approaches to keep the present key customers, as to suggest other approaches for working to attract new customers, which will broaden the marketing presence with (marketing share) and to increase competetiveness of the business.
  • Todor Krystevich, Marusya Smokova, Yuriy Kuznetsov
    USING DATA MINING PREDICTIVE MODELS AND ALGORITHMS FOR STUDENT RELATIONSHIP MANAGEMENT IN HIGHER EDUCATION
    Keywords: data mining, predictive modeling, analytical student relationship management
    Summary: The goal of all higher educational institutions is quality assurance in education. One way to reach this goal is by improving the decision-making procedures on the basis of predictive models that give knowledge and understanding of... The goal of all higher educational institutions is quality assurance in education. One way to reach this goal is by improving the decision-making procedures on the basis of predictive models that give knowledge and understanding of the various administrative and educational processes. Usually this meaningful knowledge is hidden among the educational database. The current research is focused on the examination of the possibilities to adapt the industrial data mining technology to customer relationship management and administration in higher education. Based on data mining predictive algorithms, a model for analytical student relationship management is designed and implemented in real world higher educational institution (Tsenov Academy of Economics).
  • Georgi Batashki, Nikolay Ivanov
    CONTEMPORARY ASPECTS OF THE BANK ACCOUNTING POLICY
    Keywords: -
    Summary: The banks are basic element of the banks system with a basic object of activity financial intermediary and money business. They mobilize and transform into active capital significant part of the money resources of the Economy, they... The banks are basic element of the banks system with a basic object of activity financial intermediary and money business. They mobilize and transform into active capital significant part of the money resources of the Economy, they do the payments between companies and population also they realize various credit, investment and other operations. In such a way the banks permit to set in motion the savings sourced from the lack of correspondence in the goods and money movements, to settle down timely and without losses the relations between the enterprises in the country and these from abroad. The banks are a strong factor in the realization of the financial policy of the country. Due to the close relations with the regulatory organs and the Government, and also with the Instructions applied, the banks play basic role in supporting of the public trust into the money system. Due to this reason there is a considerable interest to the successfully functioning of the banks, especially what concerns their liquidity and solvency. The role of the Accounting and the Accounting policy in this process are very important. They will be object of this research.
  • Petyr Kynev, Veneta Hristova, Iskra Panteleeva
    THE INNOVATION ACTIVITY OF THE INDUSTRIAL ENTERPRISES THROUGH APPLICATION OF CLUSTER MODEL
    Keywords: -
    Summary: The research titled “Increasing of the innovation activation activity of the industrial enterprises through application of cluster model” is directed to the ongoing in Bulgaria processes in formation and development of groupings of... The research titled “Increasing of the innovation activation activity of the industrial enterprises through application of cluster model” is directed to the ongoing in Bulgaria processes in formation and development of groupings of related industrial enterprises in agglomerations and innovation activities carried out in them. It is focused on: Investigating theoretical and methodological issues. Researching some of the substantial economic processes in the context of European future of Bulgaria related to the current project. Outlining specific problems with a major degree of novelty to researchers as well as to the policy-makers and entrepreneurs in Bulgaria. Formulating some recommendations to increase the innovation activities of the industrial enterprises through application of cluster model.
  • Ivanka Tsoneva, Galina Zaharieva, Galin Stefanov
    ECONOMIC EFFECTS OF THE KYOTO PROTOCOL ON THE FDI ATTRACTIVENESS OF THE NATIONAL ECONOMY
    Keywords: -
    Summary: In this study we investigate the economic consequences of environmental policy and in particular the impact of the Kyoto Protocol on the attractiveness of the national economy for FDI. We propose several alternative indicators for... In this study we investigate the economic consequences of environmental policy and in particular the impact of the Kyoto Protocol on the attractiveness of the national economy for FDI. We propose several alternative indicators for evaluation the strictness of environmental policy. The indicators are used in specifying an econometric model. We use this model for measurement of the economic impacts of the Kyoto protocol enforcement on the level and destination of the FDI in pollution intensive sectors. We find a strong correlation between FDI level and strictness of environmental policy measured with the carbon intensity of the host country economy. We use the model for assessment the economic impacts of Bulgaria’s accession to the European emissions-trading scheme.
  • Mihail Mihaylov, Margarita Gergova, Kiril Mitov, Rositsa Koleva, Bilyu Bilev, Lyudmila Doncheva, Krasimir Kulchev
    IMPROVEMENT METHODS IN THE SPHERE OF EDUCATION IN BUSINESS ANALYSIS UNDER THE CONDITIONS OF NEW REALITIES
    Keywords: -
    Summary: The reaching of European standards of education and convertibility of the educational product are quite serious arguments for the search of opportunities for improving education. The approaches for structuring the analysis, as well... The reaching of European standards of education and convertibility of the educational product are quite serious arguments for the search of opportunities for improving education. The approaches for structuring the analysis, as well as its modern trends are examined with reference to the new realities. The information sources are evaluated critically and ideas are offered for the analytical activity organization. The modern trends in the educational process are outlined and their applicability is emphasized in the teaching of business analysis students and practice specialists (managers, accountants, auditors, etc). The emphasis is on multimedia presentation of lectures and the use of innovative visual aids. Approved practices are presented which have proved their importance for stimulating the self-dependent work of the students.
  • Borislav Borisov, Teodora Filipova, Evelina Parashkevova Velikova
    THE PROCESS OF INVESTMENT IN INNOVATIONS OF THE COMPANIES IN THE COSMETICS SECTOR
    Keywords: innovations, investments, project management, models of implementation of investment projects, methodology for implementation of innovation projects on corporate level
    Summary: The paper reviews the main characteristics of the innovation activities of Bulgarian companies operating in the cosmetics sector. Based on the existing competences related to the implementation of investment projects within the... The paper reviews the main characteristics of the innovation activities of Bulgarian companies operating in the cosmetics sector. Based on the existing competences related to the implementation of investment projects within the innovation corporate activities the authors propose a methodology outlining the principle project management iterations. It is intended to improve both the efficiency and the quality of the projects implemented in this sector as well as to improve the overall competitiveness in it.